Arthur Boice "Andy" VanGundy Jr. (May 24, 1946 – May 5, 2009) was a US communication professor, conference speaker, author and internationally noted expert on idea-generation techniques.
in Personnel Counseling from Miami University (Ohio) in 1970, and a Ph.D. in Higher Education Administration from Ohio State University in 1975; during this time he worked as an Organizational development consultant for the US Air Force.
[1] While at the Ohio State University, he married Denilyn Wilson, who moved with him to Norman.
[2] He wrote the creativity training program for the American Management Association (AMA) and the creativity chapter for the American Marketing Association’s (AMA) Marketing Encyclopedia.
[3] His tools and techniques expertise span from performing research on ideation performance [4] to the design of numerous new creative problem solving formats and strategies, such as the PICL-list, Word Diamond, Fresh Eye, Object Stimulation, Try to become the problem, and Air Cliché/Haikugami,[5][6] including both purely intuitive techniques and highly structured formats.