Asics Gel-Lyte III

The shoe has gone on to become an important part of sneakerhead culture and both modern and retro fashion.

Mitsui had worked on previous models before but the Gel-Lyte III was one of the shoes that he designed 100% by himself.

He initially designed it as a light weight option for everyday use and training.

[2] The shoe only lasted in the market for 2 years before Asics replaced it with the Gel-Lyte Ultra in 1992.

It wouldn't be until the summer of 2007 when the shoe would become more popular due to all of the collaborations that the company did.