[2] They created fragrances, toiletries and cosmetics at their factory at the Eonia Works, Southwark Park Road, Rotherhithe, London.

Bear's grease was supposed to facilitate the regrowth of hair for bald men, a claim made by Atkinsons and others.

[5][6] As well as King George IV, who gave the firm his Royal Warrant, notable customers included the Duke of Wellington, Admiral Lord Nelson, Beau Brummell, Sarah Bernhardt, Emma, Lady Hamilton, the Tsar of Russia and the King of Italy.

[10] After a period of disuse, the brand is now owned by the Italian-based company Perfume Holding, and was relaunched in September 2013.

[2] The brand had been sold several times in the early 2000s, before being bought by Perfume Holding from Procter & Gamble in 2008.