The episode focuses on the release of the new eyePhone, resulting in Fry posting a viral video of Leela on the Internet.
Hubert J. Farnsworth announces that they will be delivering all the Earth’s e-waste to the Third World of the Antares system.
Bender and Fry get into a competition to get the most followers, wagering a dollar and stating that the loser must jump into a tub of two-headed alien goat vomit and diarrhea.
Meanwhile, Mom reveals to her sons that the eyePhones allow her to direct market to the users, based on what they post on Twitcher.
The twit worm will work as a virus infecting the human brain and making people into mindless zombies that follow her every whim.
She forgives Fry and he reveals to her that he posted a video of himself completing the loser’s side of the bet in order to make up for the humiliation he caused her.
", to which Bender replies, "August 6, 1991", which is the date that Tim Berners-Lee announced the World Wide Web project and software on the newsgroup alt.hypertext.
Club reviewer Zack Helden gave the episode a B, saying: "This was funny, generally, and I'm glad the series hasn't lost its teeth.