Avatar has digitally distributed over three hundred record labels with songs by Anya Marina, Metallica, Bruce Springsteen, Wu-Tang Clan, Mary J. Blige, Amy Winehouse, Erykah Badu.
[1] Larry Robinson started Avatar as a music publishing company in the mid-1980s, and opened its first office on the corner of Sunset & Vine street in Hollywood in 1989.
[4] In 1995, Avatar released "Pump Ya Fist", the rap companion album to Mario Van Peebles film Panther.
[7] In 1996 Avatar released the debut album of R&B group Goodfellaz which spawned the Top 25 Billboard hit single "Sugar Honey Ice Tea".
[10] The soundtrack also featured newly recorded music by Snoop Dogg, Styles & Jadakiss, Master P, Cypress Hill, Wu-Tang Clan and many others.
[11] Simultaneous with the release of the OZ Soundtrack, Avatar Records donated $10,000 to the Innocence Project, a non-profit organization which seeks to gain freedom for wrongfully convicted prisoners through DNA testing.
[14] Legendary pimp turned preacher Bishop Don Magic Juan released a compilation of old school R&B love songs on Avatar in 2006 entitled "Green is for the Money, Gold is For the Honeys Vol.
[16] In 2010, superstar DJ Benny Benassi sampled Bishop's voice to record a mashup dance single entitled "A Pimp & A Prostitute".
In 2009 Avatar released the soundtrack to the long running CW Network television show "Girlfriends" which featured an all female lineup of singers including Jill Scott, Chaka Khan & Mary J. Blige, Chrisette Michele, Angie Stone, Erykah Badu, Amy Winehouse, India.Arie, Estelle, and South African star Lira among others.
The album featured many of the top jazz musicians in the world including Ndugu Chancler, Nathan East, Tom Scott, Steve Gadd, Peter Erskine, George Duke, Rickey Minor, Billy Childs, Marcus Miller, Kenny G, Lee Ritenour, Alex Acuna, Christian McBride, Herman Jackson, Chuck Berghofer, and many others.
Avatar UK also oversees day-to-day management of clients including Leeds based singer/songwriter Jack Haining, and Dutch directors Walker Pachler and Andres Fouche via AvatarMgmt.