It began printing 11 December 1863 at High Street, Avoca under proprietor John Ferrara Pinto Paten (1833–1898).
Discussing the town's prospects in July 1864, the Avoca Mail prophesied that the cultivation of vineyards in the district could well give rise to a flourishing industry.
[2] Many in this tally only made brief appearances or abortive starts, however the Avoca Mail flourished and was to continue publishing until [1984].
Every edition of the Avoca Mail during this period had large parts of the paper devoted to mining news.
It did not have the expected monetary returns for Long, so the lease was surrendered after just three months, an option previously negotiated.