Functioning primarily as a digital media platform, the company facilitates connections between advertisers and a global audience through the application of its proprietary technological solutions.

[2][3] Azerion also manages a portfolio of owned content and maintains partnerships with digital publishers.

Headquartered in Amsterdam, with commercial teams in over 26 cities worldwide, Azerion provides advertising solutions to its clients and partners.

Over time, the company transitioned from its origins in social and casual games to establish itself in Europe's digital advertising and entertainment industry.

[citation needed] In 2016, Azerion broadened its scope by entering the distribution of digital goods via e-commerce with the acquisition of Voidu.