Bill, a caveman, and must gather wives and enough food to feed his growing family, while avoiding predatory dinosaurs.

Bill is armed with a club, which he uses to stun cavewomen and to kill a variety of roaming creatures.

Bill can die from a broken heart if too many wives leave the cave, and from starvation if he is unable to provide enough food to feed himself and his family.

Versions of the game were developed and released for the Commodore 64, ZX Spectrum, TRS-80, Dragon 32/64 and BBC Micro home computers.

[5] While reviewers praised the gameplay, the game has been criticised by both contemporary and modern reviewers for its sexist subject matter, as a core element of gameplay involves the protagonist clubbing women and then dragging them by the hair into his cave to become his wife.