The bank would be involved in funding the Swiss Locomotive and Machine Works, the Hotel Baur au Lac in Zurich and many other companies.

[2] This combination was part of a larger trend toward concentration in the banking sector in Switzerland at the time.

Through the next few years, the bank would begin to shift its operations to Zurich from its historical headquarters in the cities of Winterthur and St. Gallen, Switzerland.

In 1917, UBS completed construction of a new headquarters in Zurich on Bahnhofstrasse, considered to be the Wall Street of Switzerland.

The bank's logo, introduced in 1966, would later reflect both the German SBG and the English and French name UBS.