BarDown is an online media brand of The Sports Network (TSN) focused on pop culture and attracting a younger audience.
[citation needed] On March 4, 2014, Dave Krikst created the BarDown brand for TSN's web and social platforms, including a YouTube channel, focused on attracting a younger audience.
[2] In 2019, the main contributors to BarDown content were TSN producers Jesse Pollock, Corwin McCallum, Sam Glisserman, Daniel Zakrzewski, Eric Kirk, and Luca Celebre.
[1] The producers' success from BarDown led them to appear in more traditional TSN coverage such as pregame segments and part-time anchor roles on SportsCentre.
[7] In honour of their five-year anniversary on YouTube, EA Sports added a BarDown-themed jersey in their World of Chel and Hockey Ultimate Team game modes.