Barbara Elisabeth Baarsma (born 19 November 1969) is a Dutch economist, and Professor of Applied Economics at the University of Amsterdam.
After attending the Atheneum in Middelharnis, in 1988 she started studying Industrial Design at the Delft University of Technology.
In 1989 she moved to the University of Amsterdam, where she received her MA cum laude in Economics in 1993, and her PhD in Economics in 2000[2] with a thesis entitled "Monetary valuation of environmental goods: Alternatives to contingent valuation" under the supervision of Jan Lambooy and Bernard van Praag.
She is chairperson of the DNB Bank Council and a member of the Dutch Committee for Entrepreneurship.
Earlier she was a member of the Corporate Governance Monitoring Committee and served as a non executive on several supervisory boards.