Beams is a Japanese clothing brand established in 1976 in Harajuku, Tokyo by Etsuzo Shitara.
Beams department stores carry products such as interior goods, furniture, galleries, clothing, shoes, and accessories.
Beams clothing department offers shoes, bags, accessories, men's and women's casual, as well as custom tailored pieces.
[4] In the future, according to Yo Shitara, president of Beams Holdings, they aim to expand the strength of Japan brand globally.
In June, 2017 Beams has collaborated with McDonald's to manufacture a limited edition of Big Mac themed t-shirts, hats, iPhone 7 covers.