Founder Abe Batshon formed the BeatStars model to make his own music before launching it as a business in 2008.

[1] The founder, Abe Batshon grew up in the East Bay area, in San Francisco, in the United States and was introduced to hip-hop from an early age.

Years later, this concept of leasing non-exclusive work to multiple clients formed the basis of BeatStars.

[8][9][10] In 2019, the rapper Lil Nas X used a beat purchased from producer YoungKio on BeatStars in their country/trap fusion track "Old Town Road", which went on to break records by spending 19 weeks at number one on the Billboard Hot 100.

[10][5][8][11] The platform did come under fire, however, due to the fact that the track sampled a Nine Inch Nails song without permission.