South Africa consumes the most beer of any African country, with an average of 60 liters per person annually.
Local brews include palm wine in the southern part of the country and millet beer called bil-bil in the north.
More recently, introducing foreign beer brands like Heineken has created a lot of competition in the market, increasing investment in the farming sector.
[2] Heineken's parent company acquired and rebranded many traditional Ethiopian brands including Meta, Harar, and Bedele.
Some of the best Ethiopian brands include: Golden Star, brewed by the Golden Star Brewery, is the unique beer in Eritrea after the closing of Asmara Brewery (ex Melotti), which had been brewing beer since the colonial era.
In this media campaign, Castle, which had constructed a multimillion-dollar brewery in the industrial town of Thika, was depicted as foreign and uncommitted to Kenya.
Castle agreed to exit Kenya, and EABL decided to leave the Tanzanian market to the SABMiller subsidiary.
Beer (known as pombe in Swahili) is an integral part of Tanzanian society, and local brands hold a strong sense of national pride and economic value.
Club, Bell Lager, Eagle (the local beer made using sorghum), Guinness, and Tusker are others.
Other brands on the market include Meister, Luxor and Sakara, and the non-alcoholic Birell and Desperados.
It is sold in paper cartons or brown plastic containers with a wide blue lid.
Kgalagadi Breweries Limited, a subsidiary of SAB Miller, produces St Louis.
Manica is a pale lager, and 2M (pronounced doish-emi), produced by the same brewery (CdM), is also popular.
Zambezi is Zimbabwe's national beer, brewed by Delta Corporation on Manchester Road, Harare.
In 2017 the first craft brewery, Brasserie Artisanale De Ouagadougou, started to sell IPAs, porters, and other ales—some with locally grown sorghum.
In Cape Verde, the leading brand is the national Strela beer and the Portuguese Super Bock import.
Gambia has Julbrew, brewed by Banjul Breweries Ltd. Ghana's most famous brands are Star Beer and Club Premium Lager.
Guiluxe, a favorite of expatriate Peace Corps volunteers, is the only known locally brewed beer in Guinea.
A ban on imports of barley malt imposed in 1990 forced brewers to find ways to produce beer with locally available sorghum and maize.
Nigerian Breweries brews under license Star, Gulder, Heineken, and several local beer brands, both ales and stouts.