Believe in Magic

Believe in Magic is a British defunct charity founded in 2012 that aimed to relieve the needs of children in the United Kingdom suffering from severe or terminal illnesses.

[7] In 2015, Tomlinson hosted the "Believe in Magic Cinderella Ball", a fundraising gala, at the Natural History Museum, London, attended by band member Liam Payne.

[2] The charity received support from several celebrities, including Jessie J, Olly Murs, Pixie Lott, Little Mix, Professor Green, Fearne Cotton, and Michael Bublé.

Jo Ashcroft, a mother of a child diagnosed with neuroblastoma, saw the appeal and became suspicious since it did not mention specific details such as the hospital or doctor Bhari would be treated by.

[1][2] In 2017, the Charity Commission for England and Wales launched a statutory inquiry into the organisation due to concerns about its administration and financial management.

[2] A BBC Sounds podcast also entitled Believe in Magic suggested Bhari had been a victim of Munchausen syndrome by proxy, supported by academic Marc Feldman.

[1] Bhari's half-sister stated that she believed the illness was faked and charity started in order to meet with celebrities, particularly One Direction.

[2] The incident was the subject of a seven-part podcast series named Believe in Magic by Jamie Bartlett on BBC Studios.

One Direction, who were major supporters of the charity, pictured at a concert in Glasgow in 2012.