"[7] More specifically, the Fund's mandate has been to help support Canadian companies that create web content that complements Canadian television programs [8] The original funding program provided a grant of up to $250,000 for the digital media project and up to $75,000 for the television component of each project.

[16][17] Additionally, the Bell Fund organizes missions for digital media producers to meet potential co-production companies and international broadcasters including to Australia (2005),[18] Power to the Pixel in London (2013)[19] and Forum Blanc (2014).

[22] Shane Kinnear, Shaftesbury VP sales and marketing (ReGenesis Extended Reality Game), on being awarded their International Emmy, was quoted saying that support from the Bell Fund allowed Regenesistv.com to be more innovative than other sites being developed at the time.

For example, elements of the script are created specifically to provide clues for playing the online game.

[27] Additionally, a number of Canadian dramas have received funding [28] including Being Erica, Degrassi: The Next Generation,[29] Murdoch Mysteries,[30] Heartland[31] and Primeval: New World[32]