Bembo

Monotype also created a second, much more eccentric italic for it to the design of calligrapher Alfred Fairbank, which also did not receive the same attention as the normal version of Bembo.

His first printing in the Latin alphabet, in February 1496 (1495 by the Venetian calendar), was a book entitled Petri Bembi de Aetna Angelum Chabrielem liber.

This book, usually now called De Aetna, was a short 60-page text about a journey to Mount Etna, written by the young Italian humanist poet Pietro Bembo, who would later become a Cardinal, secretary to Pope Leo X and lover of Lucrezia Borgia.

One of the main characteristics that distinguished Griffo's work from most of the earlier "Venetian" tradition of roman type by Nicolas Jenson and others is the now-normal horizontal cross-stroke of the "e", a letterform which Manutius popularised.

[5][8] Modern font designer Robert Slimbach has described Griffo's work as a breakthrough leading to an "ideal balance of beauty and functionality", as earlier has Harry Carter.

[11] In France, his work inspired many French printers and punchcutters such as Robert Estienne and Claude Garamond from 1530 onwards, even though the typeface of De Aetna with its original capitals was apparently used in only about twelve books between 1496 and 1499.

[11][12][13] Historian Beatrice Warde suggested in the 1920s that its influence may have been due to the high quality of printing shown in the original De Aetna volume, perhaps created as a small pilot project.

[5] De Aetna was printed using a mixture of alternate characters, perhaps as an experiment, which included a lower-case p in the same style as the capital letter with a flat top.

[18] UCLA curators, who maintain a large collection of Manutius's printing, have described this as a "wholesale change ... the press followed precedent; popular in France, [these] types rapidly spread over western Europe".

[29][30][31][b] (Tagliente did not only publish on handwriting, but also self-help guides on learning to read, arithmetic, embroidery and a book of model love letters.

[13] Another influential italic type created around this time was that of Ludovico Vicentino degli Arrighi, also a calligrapher who became involved in printing.

"[14] Bembo's development took place following a series of breakthroughs in printing technology which had occurred over the last fifty years without breaking from the use of metal type.

This gave a cleaner result than historic typefaces whose master punches had been hand-carved out of steel at the exact size of the desired letter.

[44][45] In addition, hand printing had been superseded by the hot metal typesetting systems of the period, of which Monotype's was one of the most popular (in competition with that of Linotype's).

The characters were drawn on paper in large plan diagrams by the highly experienced drawing office team, led and trained by American engineer Frank Hinman Pierpont and Fritz Stelzer, both of whom Monotype had recruited from the German printing industry.

The drawing staff who executed the design was disproportionately female and in many cases recruited from the local area and the nearby Reigate art school.

[54] Monotype's publicity team described the final italic as "fine, tranquil" in a 1931 showing, emphasising their desire to avoid a design that seemed too eccentric.

[70] Bembo does not attempt to strictly copy all the features of Renaissance printing, instead blending them with a twentieth-century sensibility and the expectations of contemporary design.

[76] Historian James Mosley reports that other changes from the earliest versions were reduction in the weight of the capitals and alteration of the 'G' by adding the conventional right-hand serif, and widening the 'e', and suggests that the numerals of Bembo were based on those Monotype had already developed for the typeface Plantin.

[79][80] Monotype had already designed two other types inspired by the same period of Italian printing and calligraphy, the roman Poliphilus and italic Blado (both 1923).

[82][83][84] Made more eccentric and irregular than the sleek lines of Bembo to evoke the feel of antique printing, these remained in Monotype's catalogue and have been digitised, but are much less known today.

[91] Its roman is based on a slightly earlier period of Italian renaissance printing than Bembo, the work of Nicolas Jenson in Venice around 1470.

[95][k] Penguin often used it for headings and titles of 'classic' editions, particularly its capitals and italic; its lower-case does not so effectively harmonise with Bembo due to the different letter shapes such as the tilted 'e'.

"[120] Oxford University Press editor John Bell also borrowed the name for his set of comic verse lampooning publishing, Mutiny on the Bembo.

"[135] While Bembo Book is considered the superior digitisation, the original continues to offer the advantages of two extra weights (semi- and extra-bold) and infant styles with simplified a and g characters resembling handwriting; its lighter appearance may also be of use on printing equipment with greater ink spread.

With a larger x-height (taller lower-case letters) than the print-oriented Bembo and influences of signpainting (Downer's former profession), it was intended to be particularly clear for reading at distance, in displays and in signage.

[148][149] Besides designs with similar inspiration, a number of unofficial releases and digitisations of Bembo have been made in the phototypesetting and digital periods, reflecting the lack of effective intellectual property protection for typefaces.

[150][151][152] Several unofficial versions were released during the phototypesetting period under alternate names; for example one unofficial phototypesetting version was named "Biretta" after the hat worn by Roman Catholic clergy, and another by Erhard Kaiser was created for the East German printing concern Typoart, outside the reach of Western intellectual property laws.

This was an ultra-premium electric golfball typewriter system, intended for producing copy to be photographically enlarged for small-scale printing projects, or for high-quality office documents.

[172][173] Ultimately the system proved a transitional product, as it was displaced by cheaper phototypesetting, and then in the 1980s by word processors and general-purpose computers.

A page spread from De Aetna , the model for Bembo
Text sample from De Aetna
Pietro Bembo in the mid-1530s, painted by Lucas Cranach the Younger
Giovanni Antonio Tagliente's 1524 writing manual, which inspired Bembo's italic. This section is engraved as a simulation of Tagliente's handwriting; other parts were set in a typeface of similar design.
Comparison of two digitisations of Bembo in some of its more distinctive characters, with some other common book fonts.
The two "R" designs of Bembo. Not all digitisations include both. [ h ]
A specimen sheet of Monotype Poliphilus's capitals. Design includes an alternate 'palm Y' in the style of Manutius.
A book published by Antonio Blado in 1531, using italics as was normal in the period: lower-case italics, upper-case upright capitals. The modern concept of an italic using sloped capitals had not become popular at this point. [ 81 ]
Arrighi & Centaur on a metal type specimen book, at a large size
Monotype's Felix Titling font, based on humanist capitals designed by Felice Feliciano and inspired by Roman square capitals .
A title page printed in Rome by Antonio Blado in 1564, after the death of Griffo, Manutius, Arrighi and Tagliente.
Two larger sizes of Bembo, at 60 and 72 pt. Different drawings were used in the metal type period at sizes larger than 24 point, and the greater delicacy is clear. [ 114 ] In addition, ascenders such as the f stand far above the cap line.
Large composition matrix-case with Bembo 270-16 roman, prepared for casting with a standard wedge S5-13.75 set. Hot metal typesetting systems cast type using machine-made matrices under the control of a keyboard.
A Monotype machine keyboard; the characters to be printed are recorded on a paper reel at the top.
Large composition matrix-case with Bembo 270-24 pt roman, 19.5 set
A Monotype caster, used to cast metal type.
The National Gallery of London's wordmark is based on Bembo.
A sign at Heathrow in BAA Bembo