Betsy Stark

Since January 2011, she has been managing director of Content and Media Strategy for the global communications firm Ogilvy Public Relations a division of WPP.

[1] In July 2013, PR Week named Stark a “game changer” on its annual Power List, citing her work creating journalistic-quality content to help Ogilvy's clients tell their stories.

[2] Her work directing a 13-part video series on behalf of the Government of Mexico was honored with both SABRE and PR Week awards for reputation and crisis management.

[9] Her story “Motherhood on Madison Avenue: The Neil French Flap,” exploring sexism in the advertising industry, was honored with a 2006 Gracie Award for hard news features from the Alliance for Women in Media.

[17] Stark began her television career as a documentary producer for the Public Broadcasting Service (PBS) program "Inside Story," for which she won a 1983 Emmy Award for Outstanding Investigative Reporting for her work on the CBS News versus William Westmoreland lawsuit.