Bhairavi Desai (pronounced BY-ra-vee They-SIGH[1]) is a founding member of the New York Taxi Workers Alliance, a union representing approximately 15,000 taxi drivers in New York City.

[3] Desai was born in Gujarat, India, and came with her parents to Harrison, New Jersey, when she was six years old.

In recent years, many of the rooftop signs have caused controversy by promoting businesses in adult entertainment.

According to the new act, drivers who own their own vehicles are now permitted ultimate veto power over any advertisements that they can "reasonably" regard as "inappropriate".

"[6] Desai received the Ford Foundation Leadership for a Changing World Award in 2005.