In addition to urging residents of the Greater Philadelphia area to participate in National Bike to Work Day on May 15, coalition members sponsored a Ride of Silence on May 20 in honor of bicyclists who had been injured or killed in roadway accidents and a "commuter race" between a bicyclist, car rider and transit rider on May 27 to determine who would be the first to arrive at a Philadelphia destination, following a commute of four miles or less.
Coalition members hoped "to raise the awareness of motorists, police and city officials that cyclists have a legal right to the public roadways.
More than 3,000 bicyclists participated in the ride, which began at the Philadelphia Museum of Art and proceeded down the Benjamin Franklin Parkway and on through Chinatown, Old City, Queen Village, and along the Schuylkill River.
Two died; a third, a nursing student, was hospitalized for three days and then "bedridden for weeks" at home after sustaining a fractured skull.
In June 2010, members of the coalition appealed to the Delaware River Port Authority to add funds to its 2011 budget to support construction of a ramp to improve access for bicyclists and walkers to the Benjamin Franklin Bridge.