Big Brother Canada season 10

[1] Hosted by Arisa Cox, the show revolved around sixteen contestants (known as HouseGuests), who volunteered to reside in a house under constant surveillance and without any communication with the outside world as they compete to win a grand prize of CA$100,000.

Additionally, the show has three new sponsors: Winners, Belairdirect insurance and Philips Sonicare Oral Care.

On February 22, 2022, Global released images of the new kitchen, dining area and a then-unknown room which featured a gold phone.

[10] The lounge area features a wheel used to select players for the PoV competition, with the archway to the backyard displaying an eye with a dollar symbol ($) on its pupil.

The pantry also houses a Wendy's delivery window, in which the HoH receives advice from past winners, along with their a for themselves, and a HouseGuest of their choice.

The HoH room features designs inspired by the trends of the 70s with the two regular bedrooms being decorated with dollar symbols and question marks (?).

[18][19] At the start of each week in the house, the HouseGuests compete for the title of Head of Household, often shortened to simply HoH.

If a HouseGuest chooses to exercise the Power of Veto, the Head of Household is obligated to name a replacement nominee.

In the penultimate episode for the season, it was announced that Canada would join the jury as its ninth and final member.

On Day 4, Jess elected to use the Power of Veto on themself, making Hermon name Kevin as a replacement nominee with the intent to send Melina home.

Arisa then revealed that throughout the season, the surviving nominee will earn the opportunity to open a mystery door in the House.

Meanwhile, Gino, Hermon, Josh, Kyle, Moose, Summer, and Tynesha formed the "Savage 7" alliance.

After input from the other members of the Savage 7 alliance, Kyle convinced himself that Stephanie would be the best option to be evicted outside of Jess and Betty.

Due to this, Kyle lost trust with Moose and wanted to betray their "Savage 7" alliance and blew it up.

The HouseGuests learned that the public voted for Marty to receive the "BelAirDirect Eviction Insurance", giving him safety for the week.

On Day 17, Moose chose to use the Power of Veto on himself, making Kyle name his new target, Josh as his replacement nominee.

Meanwhile, Haleena and Kevin noticed Hermon was playing a strong game and was a threat to win and over the course of the week.

On Day 28, Jess nominated Hermon and Moose for eviction, believing that the two had made it harder for them to establish themselves in the game.

On Day 31, Hermon used the Power of Veto on himself, making Jess nominate Tynesha as a pawn in his place after Kevin convinced them that it was best for their game.

Betty, Josh, Marty, Kevin, and Haleena decided as a group to flip and vote out Gino, noting that him staying would only be good for Hermon and Moose, who were becoming a duo.

However, while observing Marty's demeanor immediately leading up to the vote, Betty thought that he had suddenly decided to not to flip.

[28] For not claiming the Have cards, Betty, Haleena, Josh, Kevin, and Moose were named the Have-Nots for the week.

Gino looked to backdoor Marty in retaliation for betraying him during Kyle's HoH reign and for his vote against him in the Double Eviction.

[31] After Marty was named as the Head of Household, it was announced that Summer won a public vote to receive the "BelAirDirect Eviction Insurance", granting her immunity for the week.

Kevin and Haleena decided to flip on the Five, joining Betty and Summer in saving Josh, their Crash Test Dummies alliance member who they felt was more loyal to them than Gino.

Due to his Crash Test Dummies alliance with Kevin and Haleena, Josh told Betty she would be nominated, severing their trust and blindsiding her.

Betty felt that she couldn't trust Jacey-Lynne because she withheld the information of her winning the Secret Power of Veto.

With much indecisiveness, Haleena and Kevin debated whether to stay loyal to their Crash Test Dummies alliance with Josh or to blindside him and keep Jacey-Lynne.

Josh was conflicted on whether to honor his close friendship with Betty or to stay loyal to the "Crash Test Dummies".

The season was generally well received by critics and viewers, with many praising the cast and the gameplay of the eventual winner Kevin Jacobs.

Taken from the ground level of the house, the game show theme in the house can be seen from the game show wheel that serves as the living room's centerpiece.
The cast of Big Brother Canada 10 .

Row 1: Betty, Haleena, Hermon, Jacey-Lynne
Row 2: Jay, Jess, Josh, Kevin
Row 3: Kyle, Marty, Melina, Moose
Row 4: Stephanie, Gino, Summer, Tynesha