The Big Read (Bulgarian: Голямото четене, trans.
Based on the BBC campaign of 2003, Golyamoto chetene started in October 2008[1] and finished on 25 March 2009 with the announcement of the winner.
The Bulgarian public initially voted for any book they wished.
[1] Based on those votes a list of the top 100 books was drawn up.
The 12 books that headed the list were put forward for further voting, which had to determine the winner.