Bigfoot International, Inc. was a New York City based holding company, which developed email communications, marketing automation and customer interaction software products during the dot-com era.
Bigfoot.com started out in 1995 when a former Wall Street executive Lenny Barshack and international PC retailer Jim Hoffman partnered to create an email directory.
A new holding company operated in New York as Bigfoot Interactive with Fred Wilson serving as chairman of the board, Al DiGuido as CEO and Jim Hoffman as CSO.
Universal Studios, Interscope/Geffen/A&M Records, USA Networks, MTV, Lord of the Rings, TV Guide, Hewlett Packard, Carolina Hurricanes and Phoenix Coyotes launched Neoplanetˈs branded browsers among others.
[19] Following the dot-com collapse, Neoplanet started its shift from branded browsers to developing and licensing customer relationship management (CRM) software in attempt to gain profitability.
[20] Warren Adelman, who previously served as vice president of business development at Bigfoot International, replaced Drew Cohen at CEO position.
[21] In August 2001, NeoPlanet released its Viassary suite designed to personalize PC usersˈ experience and to help companies to better understand and communicate with their customers.