ENTREE Travel Newsletter

[1] It is targeted to upscale clientele, Tomicki said Entree's average reader is between 45 and 55, and has a household income of $455,000 a year.

[6] In 2006, Tomicki described the newsletter operations: "I have a staff of 12--four permanent people based in Santa Barbara, Calif.," where he lives, "and eight stringers around the world who contribute information, which I then edit and assemble in the newsletter.

Since 1981 he is the publisher of the ENTREE Travel Newsletter,[9] which has been called the "Rolls Royce of travel newsletters" where "Each month Mr. Tomicki skewers the mediocre and exalts excellence so that his readers do not waste their time and money".

[10] Tomicki claims he personally writes "60 to 70 percent of the content based on his own travels.

"[18] In an article, Tomicki was asked if hoteliers ever spend time in their own hotels: "We guess not, judging by the missteps we find so often, like square soaps, soaps that are wrapped too tightly with plastic or paper ... We hate soap dispensers in the bath, phones we cannot figure out, lighting that takes a visit from the engineer to decipher and any hotel that puts so much reading crap in the room that you can't find a place for your own crap.