The business was started online in 2007 by husband and wife team Harriet Hastings and Stevie Congdon, delivering to both the UK and internationally.

She saw an opportunity in food gifting in the UK and developed the idea of iced biscuits for their flexibility in design, shelf life and postability.

For the first 5 years the brand sold online at Biscuiteers.com and to corporate and wholesale clients including Selfridges and Harrods.

Biscuiteers products are stocked in Selfridges,[4] Fenwicks, Harrods,[5] Harvey Nichols, Le Bon Marche and Saint Laurent in Paris amongst others.

[7] The “Biscuiteers Boutique & Icing Café” on Kensington Park Road, Notting Hill opened its doors in 2012.