Co-founded in 1963 by Simon A. Napier (not to be confused with Simon Napier-Bell) and Mike Leadbitter, it was - along with its later American counterpart Living Blues - considered one of the premier magazines for blues music.
It adopted the name of an earlier magazine published by Max Vreede in the Netherlands, which had ceased publication.
[1] The magazine launched in April 1963[2] as a typed, mimeographed pamphlet; its last issue (#148/149), by then a full-fledged photo-offset production, was published in the winter of 1987[2] and edited by Mike Rowe.
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