After a period of low sales, Benitez bought a coffee machine to expand the business.
The idea of starting a coffee shop came to Steve Benitez when he was a student in Ateneo de Manila University.
In 1992, his parents wanted to shut down their family-owned business, specifically Ric's Barbeque located on Ramos Street, Cebu City.
Steve, the youngest of the five Benitez siblings, took over the management of the family business and left Ateneo de Manila Law School.
[4] After attending various seminars, Steve Benitez decided to open Bo's Coffee in Ayala Center Cebu in June 1996.
Sales picked up on the sixth month and then steadily increased, enabling him to put up another coffee cart in SM City Cebu.
[5][6] In June 2016, commemorating the 20th anniversary of Bo's Coffee, the brand created a festival named Coffeechella in Cebu.
[2] Other than funds, the company invested in newer brands such as Theo and Philo Chocolates, Bayani Brew, Anthill Fabric Gallery, and Hope in a Bottle.
The program took place in Messenger, where users search "Bo’s Coffee Advance Ordering BOTTY" and follow set instructions.
Air conditioners and vents were sanitized, and workers were required to wear face masks.
The cafe has 882.56 square meters of space, with designs originating from the Sarimanok, the Malong, and the Torogan house.
Bo's Coffee opened its first international branch, located in Doha, Qatar, on April 25, 2018.
Mount Apo, named after the highest mountain in the Philippines, tastes "sweet and earthly".
The last, Mount Matutum, named after a mountain in South Cotabato, tastes "a bit spicy".
[27][28] Blog website Coffeehan described the place to "recommend to anyone who likes good tasting coffee".
[31] Another positive review came from website Laptop Friendly Cafe, which described it as a "peaceful escape, perfect for studying and socializing", the seats also create a "serene ambience".
[32] SunStar described the coffee as indicating a "base of Coffea arabica" but with a more "pleasant, mellow finish".
The blog website ended the review with a positive note, saying that the "next time you're in Makati, make sure to experience it yourself".
[34] Another blog website Food in Space described it as an "eco-friendly cafe", with the interior noting "woods, bricks, and rattan".