Boase Massimi Pollitt (BMP) was a British advertising agency which operated between 1968 and 2004 before being renamed as DDB London.
BMP was founded in October 1968 by Martin Boase, Gabe Massimi, Stanley Pollitt and seven other executives who had previously worked at Pritchard Wood.
The firm had been a client of Pritchard Wood, and BMP's first campaign was for Cadbury's Smash, a powdered mashed-potato mix.
[3] The company had a strong relationship with the Labour Party, dating from the early 1970s when it placed press advertisements for the TUC, attacking the then-Conservative government's Industrial Relations Bill.
A poll in 2000 that selected the UK's top 100 television commercials found that 16 were produced by BMP DDB, of which 11 were created by John Webster.