He was paired with the HDT's other young charger, Peter Brock in a Torana GTR XU-1 but a troubled race saw them finish well back in the field.
In 1973 Morris received backing from Sydney car dealer Ron Hodgson Motors and the Seven TV Network for his Torana GTR XU-1 campaign.
In the 1973 and 1974 seasons Morris was very competitive in the Sun-7 Chesterfield Series at Amaroo Park driving against the Holden Dealer Team's Colin Bond and other top Sydney drivers.
The following year Bob Morris, with British touring car ace John Fitzpatrick as co-driver, went one better – winning in a dramatic finish at Bathurst.
Meanwhile, a nervous Bob Morris paced up and down the pits with fingers crossed but the slowing Ron Hodgson Torana managed to make it to the finish line first with Bond in 2nd place on the same lap.
Many believed that Fitzpatrick had nursed home the Torana after it had suffered a broken axle, and indeed this was reported as the reason for the car almost failing to finish.
Fitzpatrick later set the record straight when he revealed that a leaking oil seal (which was the cause of the smoke) was making the clutch slip badly.
In 1987, motoring writer Bill Tuckey in his book The Rise and Fall of Peter Brock claimed that there had been a lap scoring error in the 1976 race and that Colin Bond's Torana was the first car to complete the distance.
It remains however a contested footnote, Bob Morris denies that this was the case, claiming every other team lap scorers other than the HDT agreed that the results posted by the Australian Racing Drivers Club (ARDC) were correct.
In 1979 Bob Morris, in an A9X Torana, won a hard-fought Australian Touring Car Championship title ahead of Holden Dealer Team driver Peter Brock.
The other cars involved were the Commodores of Garry Rogers and Tony Edmondson, the Gemini of David Seldon and the pole winning Chevrolet Camaro Z28 of Kevin Bartlett, with others such as John Goss in his Jaguar XJS narrowly avoiding the accident by stopping in time.
The partnership dissolved at the end of the 1982 season, in particular after a disappointing Bathurst which saw the very competitive Falcon badly damaged in a crash on Saturday afternoon by his co-driver John Fitzpatrick when a wheel broke and sent the car into a concrete wall, the car irreparable for the Sunday morning start, though Morris would line up in his grid position during the pre-race sitting in a chair with 4 wheels surrounding him.