His blond hair, skating speed, end-to-end rushes, and ability to shoot the puck at very high velocity all earned him the nickname "the Golden Jet".
By his third season (1959–60), he led the league in goal- and point-scoring (the Art Ross Trophy), a double feat which he also achieved in 1961–62 and 1965–66.
His 51st goal, scored on Cesare Maniago of the New York Rangers, earned him a seven-minute standing ovation from the Chicago Stadium faithful.
[12] Hull is the player typically linked most to the rule that banned this practice because of the potential danger to goalies, few of whom wore masks in that era.
Gathering the other league owners together to contribute to the unprecedented amount on the grounds that inking such a major star gave instant credibility to the new rival league that was competing directly against the entrenched NHL, Jets owner Ben Hatskin agreed to the sum, and signed Hull as a player-coach for a contract worth $1.75 million over 10 years plus a $1 million signing bonus.
[14] Although his debut with Winnipeg was held up in litigation by the NHL, Hull instantly became the WHA's greatest star winning the Gordie Howe Trophy as league MVP in 1972–73 and 1974–75.
His best performance was during the 1974–75 season, when he scored 77 goals to set a new professional mark, while adding 65 assists for a total of 142 points, five behind the league leader, one of two times he finished second in the point-scoring race in the WHA.
He was a key member of the Canadian squad that won the 1976 Canada Cup, though, scoring five goals and three assists in seven games.
He played in eighteen games before being traded to the Hartford Whalers for future considerations, bringing the two-time Gordie Howe Trophy winner together with the 51-year-old Howe himself (who, after Hull's initial contest with the Whalers, told the press, "The kid looks good in his first game.").
His North American major league professional total of 1,018 goals (NHL and WHA including playoffs) is the third most of all-time after Wayne Gretzky (1,072) and Gordie Howe (1,071), although the NHL does not recognize scoring statistics from the WHA in players' career totals.
"[18] Hull's younger brother Dennis (nicknamed "the Silver Jet") starred alongside him with the Chicago Black Hawks for eight seasons, scoring over 300 goals in his own right.
[citation needed] Hull's marriage to Joanne McKay ended in divorce in 1980 after several abusive incidents.
In 1980, Hull retired from the Hartford Whalers to take care of Allen, who was injured in a severe automobile accident.
[7] The incident was parodied on the Canadian news satire show This Hour Has 22 Minutes, with Rick Mercer reading a spot saying Hull had been misquoted, and had actually said, "Sittler had some good ideas."
Later, the brothers played together for the Allan Cup-winning Brantford Mott's Clamatos of the OHA Senior A Hockey League (AAA Men's Amateur) in 1987.
[citation needed] Hull's daughter, Michelle, was an accomplished figure skater, becoming British Columbia Pre-Novice Champion at the age of 11.
[citation needed] She works with battered women as a result of witnessing her father's treatment of her mother, Joanne McKay.
Jessica Hull, child he had with Claudia Allen in 1982 The Town of Cicero, Illinois created a public outdoor rink in his name.
[19][20][14] His son Brett released a statement following his father's death via the Twitter account of the St. Louis Blues.