The temple sanctum sanctorum holds the image of four-headed Brahma and his consort Gayatri (goddess of vedas).

[2] On Kartik Poornima, a festival dedicated to Brahma is held when large numbers of pilgrims visit the temple, after bathing in the sacred lake.

[2] Pushkar is often described in the scriptures as the only Brahma temple in the world, as a result of the curse of Savitri (Saraswati), and as the "King of the sacred places of the Hindus".

[2] In an article in the International Business Times Pushkar Lake and the Brahma temple were identified as one of the ten most religious cities in the world and noted as one of the five sacred pilgrimage places for Hindus in India.

[5] According to the Hindu scripture Padma Purana, Brahma saw the demon Vajranabha (Vajranash in another version) trying to kill his children and harassing people.

So Brahma married Abhira girl, Gayatri and completed the yajna with his new consort sitting beside him, holding the pot of amrita (elixir of life) on her head and giving ahuti (offering to the sacrificial fire).

[5][6][7][8] Endowed by the powers of yajna, Gayatri diluted Savitri's curse, blessing Pushkar to be the king of pilgrimages, Indra would always retain his heaven, Vishnu would be born as the human Rama and finally unite with his consort and the priests would become scholars and be venerated.

[7] The temple, which is set on a high plinth, is approached through a number of marble steps leading to an entrance gate archway decorated with pillared canopies.

The marble floor (in black and white checks) and walls inside the temple have been inlaid with hundreds of silver coins by devotees (with their names inscribed), as a mark of their offering to Brahma.

[2][10][11][12] Brahma's central icon (murti) is made of marble and was deified in the garbhagriha 718 CE by Adi Shankara.

The icon depicts Brahma, seated in a crossed leg position in the aspect of creation of the universe (the Vishvakarma form).

The four arms hold the akshamala (rosary), the pustaka (book), the kurka (kusha grass) and the kamandalu (water pot).

[2][11][12] The temple is visited by pilgrims and by holy men and sages, after taking a ceremonial sacred bath in the Pushkar lake.

[2] Brahma's two consorts Savitri and Gayatri mentioned in the legend also have separate temples erected for them in Pushkar, but on hills at opposite ends of the lake.

This temple was built by Brahma after he found that Shiva attended the Yagna performed by him in the garb of a Tantric mendicant holding a skull.