[1][2] It was founded by Rick Marini in July 2010, and was, as of March 2012[update], the largest professional networking service on Facebook.

Rick Marini, the founder and CEO of SuperFan, received a call from a friend asking if he knew anyone at a particular company.

[5] He was unable to find the connection by searching on Facebook and asked if SuperFan's Director of Engineering could build a widget to accomplish the task.

RecruiterConnect allows recruiters and hiring managers to search through BranchOut's database, a feature used by HP, Salesforce.com, Box.net, Levi's and Target.

[11][35] BranchOut has been profiled in The Wall Street Journal, The Independent, CNET, The Washington Post, USA Today, and ABC News.

[1][13][28][36][37][38] The company was selected to FASTech50,[39] an award given to the most innovative start-ups across the technology industry, and named as one of the top HR products of 2011.