The album, which features several contributions from Jason Falkner, failed to sell in sufficient numbers and Benson was subsequently dropped by Virgin.

[citation needed] While touring this record, Benson played the Reading and Leeds Festivals and finished his Leeds set with a performance of the track "Jet Lag" featuring guest appearances from Meg White of The White Stripes along with members of The Datsuns and Soledad Brothers.

In 2003 Benson re-released his debut album along with bonus tracks including the unreleased six-track extended play Wellfed Boy EP.

Another cover, this time "Strong Boy", from Gram Parsons International Submarine Band 1968 album, Safe at Home, was released as a B-side in 2005.

"Cold Hands Warm Heart" appeared in many commercials and TV shows and "What I'm Looking For" was used in multiple national advertising campaigns.

Benson worked as a producer for The Greenhornes, The Nice Device, The Mood Elevator (a permutation of The Well Fed Boys), Whirlwind Heat, and the Stiff Tissues member Dean Fertita's former band, The Waxwings.

In mid March 2009 Brendan put a collaboration with his girlfriend Britt, "The Hunter Gets Captured by the Game" (cover of The Marvelettes) on his Myspace page.

In early February 2009, two songs entitled "The Things I Do" and "Grey" appeared on Monroe's MySpace along with this message:"Hey everyone!

I just wanted to write ya a quick note to tell you I have put up some new songs you guys haven't heard.

I have been working with Brendan Benson ... who I met on the set on The Raconteurs video shoot... and I am SOOO EXCITED about the music we have been making.

"Benson teamed with Raconteurs touring member Mark Watrous (Gosling, Loudermilk) in October 2010 to release a single as the fictional duo "Midas Well" and "Upton O. Goode".

Well & Goode's debut single was a 7" vinyl record and digital download, and featured the songs "Spray Tan" and "Two Birds".

[13] The album is the culmination of a monthly singles series recorded in Nashville, Tennessee at Readymade Studios.