[3] His clothes are sold through specialty boutiques and top department stores in Los Angeles, London, Paris and Milan.
[7] In 2013, Lichtenberg designed a line of sweatshirts similar to American football jerseys for the Los-Angeles based boutique Kitson, but with the names of pharmaceutical drugs "Adderall", "Vicodin" and "Xanax" across the backs at shoulder level with a two-digit-number.
[8] They were advertised with the slogan "Pop one on and you'll feel better, just what the doctor ordered", and were criticised for trivializing prescription drug abuse and mental illness.
[13] Other singers who have worked with him for their performance costumes include Beyoncé and Nicki Minaj,[13] and he counts Kanye West, Peaches, Ciara, Yelle, Ke$ha and Keri Hilson among his clients.
[13] In September 2013, Lichtenberg filed a US$100 million lawsuit in Federal Court in Los Angeles against his brother Christopher and other parties, alleging trademark infringement, unfair competition and defamation among other claims.