British Titan Products was the manufacturer of Tioxide, a brand of white yet opaque pigment and whitening agent made from titanium dioxide.
[1] It was initially organised to replace titanium dioxide supplies that British paint manufacturers imported from Germany.
Within ICI, now renamed after its principal product Tioxide, the business retained a separate identity, which it lost when sold in 1999 to Huntsman Corporation.
In 2014 Huntsman companies, including Tioxide, together formed the world's second-largest producer of titanium dioxide, second to DuPont.
[2] Shortly before World War I, the US based National Lead Company told its stockholders it now took special care of its workers.
[8] Plants were added in Calais and Greatham, County Durham and BTP claimed to be the second largest producer of titanium dioxide in the world.
[13] The remaining Tioxide Group holding of 44.6 per cent was sold by ICI to Australian investors in early 1994[14] and the business is now run by Iluka Resources.
Though they had originally planned to float it as an independent company for a yield about £700 million ICI was persuaded by trade interest to put the business up for sale.
Sale contracts for £600 million to DuPont (without the purchase the world's largest producer of titanium dioxide) and later to NL Industries were each blocked by the Federal Trade Commission.