The road is notable as it is only 1 km long but having played host to all five broadcasting outlets in Hong Kong at one point in the 1970s, and the hill on which the road is located was known in Chinese as Ng Toi Shan (五台山, lit.

The area is also a well known high end (though gradually ageing) residential neighbourhood, and is home to those mainly from professional and upper middle class backgrounds.

The six storey office tower and studios were located along the hills along Broadcast Drive.

By the late 1980s, TVB had out-grown the facility at Broadcast Drive, and built a new studio complex, named T.V.

From the late 1970s to 1987, TVB also used the office of the defunct Commercial TV for additional studio space.