[1] He teaches at Harvard University and is considered one of the main founders of educational neuroscience,[2][3][4] is known to have coined the terms "neuromyth" (2002)[5] and "neuro-hijacking" (2013) and has established theories on the "motivational vortex" (2007)[6] and on the “tesseracts in the brain” (2008).
His project "Learning Sciences and Brain Research" (1999-2008), launched under the impulsion of Jarl Bengtsson, brought together over 300 experts from 26 countries[9] and has led to the emergence of initiatives developing the transdisciplinary approach of "educational neuroscience", first in North America, Asia and Europe, and finally all over the world.
From 2012, alarmed by the multiplication of various questionable (or even fraudulent) forms of (mis-)use of the neurosciences in the education sector, Bruno della Chiesa regularly vehemently criticizes the disputable maneuvers of those he calls, depending on the case, “neuro-charlatans”, “neuro-zealots”, “neuro-hijackers” or “neuro-traffickers”.
As the focus of his research is however more and more turned towards the challenges and opportunities that globalization poses for contemporary societies and the education systems they generate (see his transdisciplinary theory on “tesseracts in the brain”, first presented in 2008 and continuously developed further).
Within this system of projects developed at Harvard, and whose network has started to take a global dimension in the past years, he is currently working across all continents, with a particular focus on the special and in various aspects exemplary case of Singapore.