Known locally as The Buchanie, the Observer is renowned for its coverage of the town's football club, Peterhead F.C.
The newspaper also has a comprehensive farming and fishing section.
[1] The Observer was established by John McArthur and Sir Hugh Reid in 1863.
[2] The newspaper's ownership was transferred between Archant and Johnston Press in 2007.
[1] After Johnston Press went into administration in 2018, JPIMedia took ownership of its assets.