[1] The song was released as the albums fourth and final single on September 20, 2011.
The music of the song was mostly written by the band's late drummer, Jimmy "The Rev" Sullivan, who died on December 28, 2009.
[2] Singer M. Shadows has stated he is extremely proud of the song.
[3] In September 2011, the band announced plans for an official music video.
[4] They tried to get Rob Zombie to direct the video, but he declined due to being focused on another project.