The growth in service-oriented architectures (SOA) is one of the main factors for the development of BI 2.0, which is intended to be more flexible and adaptive than normal business intelligence.
Data exchange processes also differ, with XBRL (Extensible Business Reporting Language), Web Services , and various Semantic Web ontologies enabling the use of data external to an organization, such as benchmarking-type information.
In addition, BI 2.0 facilitates the integration of real-time data, allowing businesses to react to market changes more swiftly than traditional systems.
This has made BI 2.0 particularly valuable in industries requiring rapid decision-making, such as finance and e-commerce.
According to analytics expert Neil Raden, BI 2.0 also implies a move away from the standard data warehouse that business intelligence tools have used, which "will give way to context, contingency, and the need to relate information quickly from many sources.