Business alliance

Alliances are often bounded by a single agreement with equitable risk and opportunity share for all parties involved and are typically managed by an integrated project team.

In this example extending common transportation networks, their warehouse infrastructure and the ability to provide more complex service packages can be achieved by combining resources.

[3] Such inefficiencies originate from two well-known limitations in human nature, that are opportunism[4] and bounded rationality.

[5] To enhance the success rate of alliances calls for proper levels of governance efforts.

[7] Contractual and relational governance mechanisms have complex interactions, with one influencing the other's use and effectiveness in their different dimensions.