The consumer joins to various Buycott campaigns to indicate their support or their opposition to various issues and topics.

The app advises them about purchasing from corporate entities - and their affiliates - that endorse policies which conflict with those campaigns.

[2] The latest social media posts on Facebook, Instagram, and Twitter were all also before the end of 2016.

[7][8] The database contains all sorts of consumer products from foods to cosmetics to services such as restaurant chains and hotels.

Buycott.com also queries consumer activists for scanned product information when the database is missing product descriptions or other information, each campaign's database relevancy and success is dependent upon the membership's participation.