Its name is a reference to "CBS Sports Golazo", the branding used by the network on social media to promote their men's soccer programming.
[7] On March 11, 2020, the NWSL announced that it has entered into a three-year media agreement with CBS Sports and the video game-oriented streaming service Twitch.
Twitch will also become the NWSL's international media rights holder and stream all matches outside Canada and the United States for free.
[15] CBS replaced ESPN as the U.S. rights holder of the Scottish Premiership after reaching a multi-year deal beginning from 2021–22 until 2024-25 season.
[16][17] CBS was awarded a multi-year contract to broadcast the FA Women's Super League beginning in 2022–23 seasons.
While the USSF and FIFA refused to recognize the NPSL, the television contract with CBS[26] guaranteed some element of financial stability.
In 1974, although the Los Angeles Aztecs had a league-best record and points total, and rightly should have hosted the championship final, CBS intervened and strongly influenced the NASL's decision to play the match in Miami.
CBS was under contract to air the game live and was unwilling to black-out the large Southern California viewing audience.
The league recognized that both these factors would be detrimental to ticket sales and agreed to move the game to the Miami Orange Bowl with a 3:30 (EDT) local start.
While the spring would see the end of the league's two-year deal with the USA Network, CBS would broadcast a playoff game live from Cleveland on May 7 that drew an estimated four million viewers.
By 1990, CBS would televise the final of the NCAA Division I Men's Soccer Tournament between UCLA Bruins and Rutgers Scarlet Knights.
[36] CBS Sports Golazo Network also offers second-screen "tactical cam" or "isolation cam" (on a star player) coverage of major matches airing on CBS and select live matches from UEFA club competitions, MASL, Serie A, NWSL, USL, EFL, Scottish Professional Football League and Argentine Primera División.