Owned by 629112 Saskatchewan Ltd. trading as Saskatoon Media Group, it broadcasts a country format.

His family sold CFQC-AM and TV to Baton Broadcasting in 1972, earning a handsome return on its original investment of 49 years earlier.

Clint Forster, owner of CJWW, bought CFQC in 1994 and announced plans to move it to the FM band.

The final song played under the old call letters at 5:58 am was Michelle Wright's version of "Rock Me Gently", ending an 84-year era (though the TV station would officially continue using "CFQC", although its on-air branding by this time had become CTV Saskatoon).

It also adopted a New Country format under the direction of program director and morning show co-host Steve "Hurricane" Huber.