Casamémoire (Arabic: ذاكرة الدار البيضاء) is a non-profit organization dedicated to the promotion and protection of the 20th-century architecture of Casablanca, Morocco.
[1][2] As of 2015, Casamemoire is an NGO in an official partnership with UNESCO with consultative status.
[3] Jacqueline Alluchon established the organization in 1995[4] in the aftermath of the destruction of Marius Boyer's Villa Moqri,[5] amid general disinterest among the city's decision-makers.
Since 2009, Casamémoire has organized Casablanca's Heritage Days (أيام التراث, Journées du Patrimoine): 3 days per year during which volunteer guides offer free guided visits of the city's architecture.
The Heritage Days allow the public to discover the architectural treasures of Morocco's economic capital.