Ceremonials received generally positive reviews from music critics, who drew comparisons to artists such as Kate Bush, while also praising the instrumentation, Florence Welch's vocals and the production of the songs.
"Spectrum (Say My Name)" was released on 5 July 2012, and fuelled by a remix by Scottish DJ Calvin Harris, became Florence and the Machine's first number-one single in the UK.
[6] NME magazine confirmed that after the release of the song "Heavy in Your Arms" for the soundtrack to The Twilight Saga: Eclipse (2010), lead singer Florence Welch entered the studio for a two-week session to record with producer Paul Epworth, with whom she worked on the band's debut album, Lungs (2009).
"[7] In an interview with the Gibson website on 17 February 2011, guitarist Rob Ackroyd stated, "Work on the second album has begun with Paul Epworth and there is talk of booking out Abbey Road for a month in April/May to record.
[10] On 12 September 2011, Canadian radio broadcaster Alan Cross revealed that Florence and the Machine's second album would be titled Ceremonials.
[15] The song "Strangeness and Charm"—which was ultimately included on the deluxe edition of Ceremonials—was debuted on 2 May 2010 at the Olympia Theatre in Dublin, Ireland, during the band's Cosmic Love Tour.
"[7] During their North American tour, Florence and the Machine debuted "What the Water Gave Me" at the Greek Theatre in Berkeley, California, on 12 June 2011.
The band premiered four tracks from the album—"Only If for a Night", "Never Let Me Go", "Heartlines" and "Spectrum"—at The Creators Project, a partnership between Vice and Intel, in Brooklyn's Dumbo neighbourhood on 15 October 2011.
[32] The band performed at the Los Angeles portion of Dick Clark's New Year's Rockin' Eve with Ryan Seacrest,[33] which was broadcast live on 31 December on ABC.
[36] The song "Heartlines" was featured in the 10th episode of the fifth season of The CW's teen drama series Gossip Girl, originally aired 5 December 2011.
[60] A remix of "Spectrum" by Scottish DJ and producer Calvin Harris, subtitled "Say My Name", was released on 5 July 2012 as the album's fourth single.
[68] Laura Foster of Clash called the album a "confident, cohesive effort" and found that "[t]he steady hand of Paul Epworth on production has helped Florence to take the winning formula of her distinctive vocals and melodies, the twinkling harps and thundering drums, and augment it with string arrangements, subtle electro touches, and gospel choirs.
"[77] Entertainment Weekly's Kyle Anderson praised it as a "confident, unflinching tour de force" and commented, "If her acclaimed 2009 debut, Lungs, was a scrappy shrine to survival and empowerment, its follow-up is a baroque cathedral, bedecked with ornate tapestries made of ghostly choirs, pagan-rhythmic splendor, and a whole lot of harp.
"[70] AllMusic critic James Christopher Monger wrote, "Bigger and bolder than 2009's excellent Lungs, Ceremonials rolls in like fog over the Thames, doling out a heavy-handed mix of Brit-pop-infused neo-soul anthems and lush, movie trailer-ready ballads that fuse the bluesy, electro-despair of Adele with the ornate, gothic melodrama of Kate Bush and Floodland-era Sisters of Mercy.
[73] Barry Nicolson of NME noted that "by taking what worked about Lungs and amplifying those qualities to a natural, satisfying conclusion, Florence has made a near-great pop record that should afford her the creative freedom to do whatever the hell she wants next time around.
"[74] Rolling Stone writer Jody Rosen commented that the album contains "turbulent ballads, powered by booming drums and vocal chorales rising like distant thunder, full of Welch's banshee wails.
"[6] The Daily Telegraph's Neil McCormick viewed Ceremonials as "a giant, fluid, emotionally resonant album" and stated, "Contrary to the name she has given her band, the Machine feel organic and human, providing an epic, full-blooded soundtrack to Welch's voodoo, in which rhythm, melody and chanting are employed to drive out neuroses and insecurities, characterised as ghosts and devils.
"[69] Rob Harvilla of Spin described Welch as "a bloodied, bloodying songbird in a gilded cage of immaculately crafted, slow-burn, chest-beating empowerment anthems, gripping steel bars that her elegantly volcanic voice could shred at any moment", adding, "She's so much better than her material that her material is rendered immaterial.
The only time [Welch] and The Machine stray from the formula is the Krautrock-disco motorik of 'Spectrum'; elsewhere, declamatory piano chords and burring organ underpin the banked, soaring vocals that are her trademark".
[72] Pitchfork's Ryan Dombal argued, "Instead of Lungs' largely charming yet discombobulating diversity, Ceremonials suffers from a repetitiveness that's akin to looking at a skyline filled with 100-story behemoths lined-up one after the other, blocking out everything but their own size.
[79] Time magazine ranked it as the second best album of 2011, stating, "Despite her penchant for emotive gloom, Welch's tales of heartache can be oddly uplifting; when she sings about darkness and demons, we know she will ultimately conquer them.
"[81] Billboard placed it at number eight on its list of the 10 Best Albums of 2011, noting that "Shake It Out" and "What the Water Gave Me" "possess an anthemic quality, but they're far from the only epic moments on the rock-tinged record, which finds Welch channeling avant-pop luminaries like Annie Lennox and Kate Bush.
Club named it the 26th best album of 2011 and claimed, "A perfect blend of majestic and morose, Ceremonials establishes Welch as one of the most boundary-pushing divas in the business.
[96] On 18 January 2013, Ceremonials was certified double platinum by the British Phonographic Industry (BPI),[97] and by June 2015, it had sold 715,275 copies in the United Kingdom.
[98] The album also debuted at number one in Australia, Ireland and New Zealand,[99][100][101] and was certified gold by the Australian Recording Industry Association (ARIA) in its first week of sales.