Cetesdirecto is a Mexican government program established on November 26, 2010[1] after an effort to promote and extend savings and investment in the country.
This scheme is already used by countries such as the United States (TreasuryDirect), Brazil (Tesouro Direto), Spain (Tesoro Público) and others.
The most popular distribution channel for this type of issuing is the internet, although some countries use non electronic media such as mail.
Before cetesdirecto, the only way in which a medium or small investor in Mexico could buy government securities was through a credit institution or private stockbroker.
This program is part of the public debt strategy on the Annual Borrowing Plans 2009 and 2010 oriented to extend the investors base and to expand the financial culture among the population promoted by the Secretariat of Finance and Public Credit (SHCP) cetesdirecto allows investors to: The government securities offered by cetesdirecto are those available weekly on the auctions made by the Federal Government through the Mexican Central Bank, such as Mexican Federal Treasury Certificates (Cetes), Development Bonds denominated in investment units (Udibonos), Development Bonds with a Fixed Interest Rate (Bonos M) and Development Bonds (Bondes D).