Chandler concentrated on producing a good quality motor-car within the price range of middle class Americans.
[citation needed] Like many other medium-price carmakers, in the middle 1920s Chandler introduced a lower-priced "companion car" called the Cleveland.
This was several years before General Motors offered the "Synchro-Mesh" transmission, which allowed the driver to shift into first gear while moving forward at low speeds.
Hopes for continued growth of the market led to overexpansion by the company the following year, which finished 1928 over half a million dollars in debt.
[1] Due to the use of fabric roofs, after a few decades the wood tended to rot; because of this Chandlers have survived in smaller numbers than some other popular automobiles of the era that used all-steel bodies.