Charles Jeffrey (fashion designer)

Jeffrey has been described as "speaking to young London the way Alexander McQueen spoke to his generation,"[1] and by Vogue as "the upholder of all that is human, creative and cheerful about British fashion.

[3] Charles Jeffrey LOVERBOY has been worn by figures as wide-ranging as Harry Styles,[4] Tilda Swinton,[5] Bimini Bon Boulash,[6] and K-pop star J-Hope of BTS.

[8] Jeffrey's graduation show at Central St Martins in 2015 attracted the attention of Fashion East Director Lulu Kennedy.

[13] Jeffrey said the platform changed his life: “Had Lulu [Kennedy, Fashion East founder] and Natasha [Booth] not encouraged me to be braver, smarter, and taught me so much of what I now know, my label wouldn't exist.

""The women in my life have been wearing our collections since the beginning but it's been a thrill to develop these pieces specifically with a woman in mind," Jeffrey commented.

Jeffrey held a live-streamed fundraiser from the basement of Vogue Fabrics, where the LOVERBOY club nights began, spotlighting Black artists, performers, and fashion designers from his extended queer community.

Of Jeffrey's new designs, Madeleine Lloyd Webber remarked, "“As we undertook the enormous project of reimagining Theatre Royal Drury Lane, we knew we wanted to redesign our iconic Red Coats.

"[41] LOVERBOY'S Autumn/Winter 2020 Collection, "Hell Mend You" was partially inspired by the intricate costumes worn for the Festival of the Horse, on the Orkney Island of South Ronaldsay.