CIMSPA's goals are to establish a new set of professional standards for the sport and physical activity sector, develop an endorsement programme for awarding organisations and training providers, and have the workforce be actively engaged in CIMSPA-accredited continuing professional development.

Chartered status is awarded to qualified professionals who have significant achievements within the sport and physical activity sector.

[13] This is the first time that the entire workforce within sport and physical activity have had a single professional body to represent them.

[14] Later in the pandemic, CIMSPA launched ReTrain to Retain which offered support for ~50,000 sport and physical activity professionals and volunteers who’ve had to find work outside the sector or had their hours reduced.

[15] At the end of September 2021, CIMSPA partnered with tech giant Google and British fitness coach, TV presenter, social media personality and author Joe Wicks to launch the Digital Marketing Hub for sport and physical activity.